Sunday, March 16, 2008

Equal Opportunity

After some research it appears that the term ‘Equal Opportunity’ almost always refers to equal employment opportunity. However, for UniPost I am using it to refer to the equal opportunity that our service gives users.

On a conventional notice board the biggest and brightest poster usually receives the most attention. Therefore, the message of a company that can afford to print A3 colour posters ‘speaks louder’ than a handwritten notice of a student selling their old textbooks. UniPost removes this inequality and provides every user, no matter how good at design or how well off, an equal opportunity to have their message heard.

Examples of the unequal opportunities the current system affords:


No comments: